About Avansera
Our Story

The Purpose Behind
Avansera

A family-founded firm built on a simple belief: access to quality financial knowledge is the foundation of financial success and should be available to everyone.

Why We Created Avansera

We gained our experience working on projects and making decisions involving large amounts of capital, but we rarely experienced the personal impact behind those decisions.

This called us to use our knowledge in a way that was more personal and direct. Because we firmly believe that by empowering people with confidence and financial literacy we can make the most impact in our industry.

Work With Us
Founder & Director
UHNW and Financial Planning
Our founder began her career in the fiduciary services sector, working alongside multidisciplinary legal and financial teams on projects for high-net-worth clients.
Director
Investments and Risk Management
Our director has developed his career across international financial markets, bringing together expertise in investment and risk management within institutional environments.

Our Values

01

People First

We put people at the centre of every decision, taking into account the well-being of our clients, employees, and communities.

02

Accessibility

We believe that financial education should be accessible to everyone.

03

Integrity

We believe that as part of the financial industry we carry social responsibility. We aim to lead by example by only doing business that we can feel good about.

Meet the Team

01
Founder & Director
Fiduciary Services · Financial Planning

After gaining experience in financial planning and fiduciary services, our founder decided to create Avansera with the purpose of making financial wellbeing more accessible to everyone. She leads our educational programmes and the development of tailored initiatives for public and social sector organisations.

02
Director
Hedge Fund Trading · Risk Management in Banking

After studying Quantitative Finance at University College London, he started his career in international financial markets, where he gained experience in investment, corporate finance, and risk management. Working at this scale gave him valuable insight into how financial systems operate, which he now uses to help people navigate their own financial decisions with greater confidence.

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Schedule a call, and we will guide you in the right direction.

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